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	<description>mission &#124; message &#124; media</description>
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		<title>Apple and Professional Media Production</title>
		<link>http://www.ifstudios.com/technology/apple-and-professional-media-production</link>
		<comments>http://www.ifstudios.com/technology/apple-and-professional-media-production#comments</comments>
		<pubDate>Tue, 01 Nov 2011 21:00:15 +0000</pubDate>
		<dc:creator>TM</dc:creator>
				<category><![CDATA[Audio]]></category>
		<category><![CDATA[Technology]]></category>
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		<guid isPermaLink="false">http://www.ifstudios.com/?p=607</guid>
		<description><![CDATA[[IFstudios] Is the transformation complete? &#8230;click and read this article at apple insider. I&#8217;m thinkin&#8217; if Apple can&#8217;t even offer up one more round of new Mac Pro machines in the old cases using their Thunderbolt bus architecture and the new chips from intel then the transformation will be complete. Apple will have finally turned ...]]></description>
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		<title>Apple and the Mac Pro</title>
		<link>http://www.ifstudios.com/technology/apple-and-the-mac-pro</link>
		<comments>http://www.ifstudios.com/technology/apple-and-the-mac-pro#comments</comments>
		<pubDate>Thu, 06 Oct 2011 20:09:27 +0000</pubDate>
		<dc:creator>TM</dc:creator>
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		<guid isPermaLink="false">http://www.ifstudios.com/?p=604</guid>
		<description><![CDATA[Tweet Apple has an identity crisis on its hands moving forward. War will be waged internally and judged externally. Apple HQ has always been an environment in which freedom to express ideas and propose new thinking is nurtured and even expected, but since the mid 90&#8242;s when Sculley left and Jobs returned there has been ...]]></description>
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		<title>Bring A Bigger Picture to Situational Decision Makers</title>
		<link>http://www.ifstudios.com/fun/situational_decisions</link>
		<comments>http://www.ifstudios.com/fun/situational_decisions#comments</comments>
		<pubDate>Sun, 17 Oct 2010 20:34:29 +0000</pubDate>
		<dc:creator>TM</dc:creator>
				<category><![CDATA[Audio]]></category>
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		<category><![CDATA[The Progress Engine]]></category>

		<guid isPermaLink="false">http://www.ifstudios.com/?p=36</guid>
		<description><![CDATA[A perfect example of the myopia associated with reactive/situational decision making is the story of a man walking down the sidewalk, and upon seeing an object in his path, makes the decision to go around it. He steps off the curb and is hit by a bus. Clearly when we make situational decisions without first considering ...]]></description>
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		<title>Logic Twists and WordPlay</title>
		<link>http://www.ifstudios.com/fun/logic</link>
		<comments>http://www.ifstudios.com/fun/logic#comments</comments>
		<pubDate>Sat, 16 Oct 2010 20:28:44 +0000</pubDate>
		<dc:creator>TM</dc:creator>
				<category><![CDATA[Audio]]></category>
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		<category><![CDATA[Ironic]]></category>
		<category><![CDATA[Logic]]></category>

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		<description><![CDATA[I know all of us from time to time see some really cool ironies or turns of phrases that are interesting. I also know that MANY of my friends others have some gems of this type to share already. One of my all-time favorite ads of this type is:]]></description>
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		<title>Digital Imaging – Can We Believe What We See?</title>
		<link>http://www.ifstudios.com/technology/digital-imaging-you-cant-believe-what-you-see</link>
		<comments>http://www.ifstudios.com/technology/digital-imaging-you-cant-believe-what-you-see#comments</comments>
		<pubDate>Tue, 12 Oct 2010 20:49:10 +0000</pubDate>
		<dc:creator>TM</dc:creator>
				<category><![CDATA[Images and Environments]]></category>
		<category><![CDATA[Technology]]></category>

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		<description><![CDATA[discussion on digital compositing and what can (and CAN&#8217;T) be done with digital image manipulation. The future of entertainment with 3D characters and 3D viewing technologies.]]></description>
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		<title>The Progress Engine</title>
		<link>http://www.ifstudios.com/audio/the-progress-engine</link>
		<comments>http://www.ifstudios.com/audio/the-progress-engine#comments</comments>
		<pubDate>Tue, 05 Oct 2010 06:28:43 +0000</pubDate>
		<dc:creator>TM</dc:creator>
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		<category><![CDATA[The Progress Engine]]></category>

		<guid isPermaLink="false">http://www.ifstudios.com/?p=178</guid>
		<description><![CDATA[The Progress Engine is a simple framework on which to create process. We can apply this to almost any task large or small. It's simplicity is evident. It is quite useful when pre-planning and scheduling work and resources. It is also valuable when thrust into a project already in progress. In that instance it can be used to 'evaluate' the current stage of various processes and develop your next steps accordingly.]]></description>
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		<title>The Myth of HTML5 vs Flash</title>
		<link>http://www.ifstudios.com/technology/the-myth-about-html5-vs-flash</link>
		<comments>http://www.ifstudios.com/technology/the-myth-about-html5-vs-flash#comments</comments>
		<pubDate>Tue, 03 Aug 2010 14:24:18 +0000</pubDate>
		<dc:creator>TM</dc:creator>
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		<guid isPermaLink="false">http://www.ifstudios.com/?p=410</guid>
		<description><![CDATA[So much hyperbole on this topic of late. Ever since Steve Jobs banished flash from iToys I have seen darn-near everyone scrambling (me included) to address impact on commitments in flash media delivery. After doing some homework, the general friendliness of html5 makes this a great opportunity to get hands dirty with it even though ...]]></description>
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